A new services window to process trademarks at the civic affairs center in Wuhan -- capital of Central China’s Hubei province -- will streamline applications, ensuring registration documents are dispatched to the Trademark Office of the National Intellectual Property Administration on the day they are received, according to local media reports.
Officials said under the latest requirements of the national trademark office, reforms of trademark registrations will be extended. That will ensure that the average review of registration is reduced to under four months.
There are currently three trademark registration windows in Wuhan city, mainly tasked with receiving trademark materials and then submitting them to the National Intellectual Property Administration in Beijing.
In order to comply with improvements to national trademark registration reviews, the city's receiving windows now provide more services.
Additionally, trademark registration business can now all be done online under the guidelines provided by the Trademark Office of the National Intellectual Property Administration.
In the first half of 2020, the Wuhan civil affairs office -- called the Wuhan Citizen's Home -- accepted a total of 1,018 trademark registrations in person.
Officials said that represented a decrease of half compared with the same period last year, showing that more market entities now prefer to apply for their trademark registrations online.
